To be honest, I can’t say I’m the type who usually advocates for writing a lot, but I would crack if I didn’t write about this topic. Since our subject is the relationship between SEO and investment, this article can be read by both those who do SEO and those who want to have SEO done. The purpose of this article is nothing more than to explain that SEO cannot be done for 50-100 lira, and that this job is not free for our colleagues who want to do SEO work.
At the moment, I think I have specialized in link building, and there are certain tools I use;
GSA Search Engine Ranker
GSA Captcha Breaker
FCS Networker
Ser Engine
Wicked Article Creator+Kontent Machine
Programs I Use to Prepare Lists
Gscraper
Footprint Studio
Anyway, in the beginning, I was using all the software illegally on a foreign forum except for GSA SER, and since I couldn’t use the database and the internet (because it was cracked) rather than it being fully automatic, it was torture until I got rankings even for tier 3-4 content. Not only that, but despite the content being good on the sites where I earned money through ads, I couldn’t achieve rankings because the versions were restricted.
So, I made an investment plan; I would use every tool originally and get efficiency, and I did.
First of all, GSA Captcha Breaker saved me from the captcha money I paid in addition to the unlicensed Captcha Sniper I was using (an average of 30 USD per month).
Wicked Article Creator (70 USD)
Kontent Machine (300 USD)
So, what did they save me from?
They saved me time from searching for content creation.
Especially since I work with many tiers (min 7 tiers), from creating profiles, authors, and destinations for each tier.
Thanks to Kontent Machine, from automatically updating weekly content. Before buying these, I was paying a minimum of 200 USD monthly for content, etc.
Subsequently, I started having problems with lists; as the lists didn’t satisfy me and started tying my hands in getting relevant backlinks, I looked for places providing proper scraper services, but the result was the same everywhere. I was going to do this job myself too. First, I started looking for a scraper with a monthly fee that wouldn’t get me into proxy expenses, and I decided on Gscraper, which is mentioned a lot in some forums. I made a nice footprint list, but since I wasn’t very familiar with the program in my first attempts, I wasn’t successful with the list.
I watched quite a few tutorials on the internet, and subsequently, I obtained the results I wanted in my last attempt.
The other tools I use are
Serengine (monthly 15 USD)
fcsnetworker (monthly 34 USD)
gscraper premium (monthly 64 USD)
So my monthly expense automatically jumped to 110 USD. During this process, since my goal was to be able to do certain things myself, I didn’t care much because I was thinking long-term.
During this process, I opened 10 sites, made them completely ad-oriented, and proceeded on this basis; I conducted my work/experiments on them and received very positive results.
Afterwards, I needed a blog network; thinking that Google would target satellite blogs in 2013, I bought domains, hosting, etc., and established a small-scale blog network. Subsequently, I increased their reliability by doing small-scale work on them. (500 USD)
At the point I have reached now, the money I spent has reached 1500 USD (excluding part of the monthly subscriptions), but I am not sorry because I currently have nearly 10 sites with ad revenue, and they recouped all the investments I made in 3 months; also, I get ads for the satellite blogs too (they have some traffic).
During this process, again, especially in my client meetings, I received the complaint that backlink services frequently failed. In response, I told every client that everything I use is licensed and paid for, and that I could prove it if necessary, and I got their business from almost all of them.
Among these, there was going to be a 2.5 million USD project (I won’t give the name), but since the investor went cheap and agreed with someone else, their project’s SEO side is currently in a mess.
If we come to those who want to have SEO done, let me speak openly: SEO definitely cannot be done for 50 lira / 100 lira, you cannot get a rise in highly competitive words with 100 lira worth of backlinks!
The quality of the sector goes parallel with the quality of the customer; as the quality of those doing this job decreases, the quality of SEO customers also decreases. Currently, most people doing SEO in Turkey use ready-made systems rather than knowledge; some use the link building technique called “churn and burn” (max 3 tiers and Google now understands this method), and ready-made link building templates of Senuke, Magic Submitter, and Money Robot are used. Just as you strive to enter unique content for your site, you must also be unique when applying link building techniques. It’s the same thing.
Now let’s come to the customer part? What should the customer invest in?
First of all, the return they want to get from the investment they will make is important; if they want to appear on the first page for the keyword “Citizen watch”, they should allocate a budget accordingly and see SEO as an INVESTMENT, otherwise this job won’t work.
Secondly, they should call the references of the people they want to work with one by one if necessary and get information.
Thirdly, THEY MUST NOT GO CHEAP, that is, they shouldn’t be fooled by guys called SEOs from here and there!